We collect data from you in a number of ways, including our website and via social media by;
- Ordering and buying goods from our website
- Registering for an online account
- Signing up to receive marketing emails
- Competition and prize draw entry
- Product reviews
- When you contact us via online forms or via social media platforms
- Taking part in a live chat and other online forums
The type of information that we collect will depend on the purpose in which you contact or interact with us. These are most likely to include:
- Residential address and delivery address
- Mobile and home phone number
- Purchase and order history
- Interests, hobbies from social media such as Facebook and Instagram
- Lifestyle and social circumstances
- Correspondence - when you contact us, or we contact you
- Payment information
We will collect date from;
- 3rd parties
- Individuals who send enquiries/information to us
- Visitors to our premises
We use your data to;
- Process and complete your order
- Notify you about changes to our goods or services
- Analyse your online browsing behaviour and purchases to help us better understand you, and improve the services we offer.
- Respond to any comments enquiries or compliments and resolve any issues
- Maintain and administer our records
- Send you offers we think might be of interest to you, but only if you have opted into our marketing communications.
We only use your data when we have a legal basis for doing so. The legal basis for using your data will depend on what we need to do but includes:
Contract: for us to provide the goods and services we have agreed to provide to you
Legal Obligation: for us to comply with any governing laws
Legitimate Interest: where necessary for our interests or the interest of a third party, but only after carefully considering any effect this may have on you, and in particular your rights
Consent: where you have given us your clear consent to use your data for a specific purpose. You have the right to withdraw your consent at any point by contacting us via the Contact Us page.
We will never sell, rent, trade or otherwise disclose your data, except as described in this Policy.
We work with trusted third party suppliers and agencies so they can process data on our behalf, but only where they meet our standards. We will only share the minimal information that allows them to provide services to us or to facilitate providing services to you.
The types of third parties include:
- Couriers or delivery agents
- Advertising, market research and customer feedback agencies
- Third party agencies that analyse and provide insight into your online browsing and shopping history
- Law enforcement and Government agencies
- eMail service provider
We only retain your data in order to provide you with a high quality of service when interacting with LuxHom. We will only retain your data in accordance with the law and we will only retain it for as long as is necessary. How long we will need to keep your personal data will depend on the purpose it was collected for and our basis in law for keeping it.
The General Data Protection Regulation (GDPR) gives you a number of rights in relation to your data. These are set out below:
Right to be informed - this means you have a right to be informed about the way we collect and use your data as set out in this policy.
Right of Access - this means you have the right to request a copy of the data we hold about you.
Right of Rectification - this means that you can request we correct your personal data if it is inaccurate at any time.
Right of Erasure - meaning you can request that all the data that we hold about you is deleted.
Right to Restrict Processing - this means that you can request the processing of your data is blocked and your data is stored separately.
Right to Data Portability - this means that you can request the secure transfer of your data to another business where relevant.
Right to Object - This means you have a right to object to any form of direct marketing.
Rights Related to Automated Decision Making and Profiling – Meaning that where a decision is being made about you using an automated process (such as automatically pre-filling your address in a form) you can request an explanation as to why that process is used and to request human intervention if you believe a human would come to a different conclusion.
Right to complain to the Regulator - Details on how you can do this are included below.
Should you wish to see the data we hold for you then please send your request to us via the Contact Us page.
We will always act promptly upon receiving your request, and the data will be provided free of charge.
Before providing any information we will need to verify your identity and may request further information from you in order to progress your query as quickly as possible.
In addition to the policy set out above, you have the right to make a complaint to the regulator if you believe that we are not using your data in accordance with the law.
The supervisory authority for the United Kingdom is The Information Commissioner's Office (ICO).
- By phone: 0303 123 1113
- By letter:
- The Information Commissioner's Office
- Wycliffe House
- Water Lane
- SK9 5AF
We would always kindly request that you make contact with us prior to the ICO, so we can make every effort to resolve the issue for you and answer any queries you may have.